OPPO Partners Derana Dream Star

by admindasun
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Sri Lanka’s most popular mobile phone & accessories brand, OPPO, recently signed up as a partner for Derana Dream Star which is one of the country’s most popular reality shows that is currently on its 10th season.

The singing competition which follows the reality television format has served to unearth some incredible talent over the years including Upekha Nirmani, Udesh Indula & Raveen Kanishka of Deveni Inima fame. Although its main purpose is affording local youth a platform to showcase their singing capabilities, some alumni of the show have gone on to have thriving careers as actors, models & tv presenters.

The platform will enable OPPO to showcase their products, particularly the OPPO F19 Pro which is a favorite among the youth. Each episode will feature a ‘Dual-View Video Moment’ whereby the host will capture a video to demonstrate the ‘dual view video’ feature. The season is expected to last for a duration of 6 months.

Commenting on the partnership, CEO of OPPO Sri Lanka Bob Li said: “We are thrilled to be working with TV Derana to recognize an celebrate local talent. We have seen in the past this programme offering a platform to many hidden gems; the 10th installment will not be any different in terms of quality & mission.”

“The recently launched OPPO F19 Pro will be the central attraction throughout the campaign. Infact, the breakthrough ‘dual view’ feature will be demonstrated by the host with the capture of a selfie-video; in addition, the product will be placed on judges’ table for greater visibility.”

On first day of sales alone, OPPO F19 Pro showed a 200% increase in demand compared to its predecessor F17 Pro. The sleek, stylish phone incorporates a host of features that cater particularly to content creators such as better video quality, picture quality, faster response time sans lags due to MediaTeckHelio P95 Octa-core Processor running on 2ARM Cortex A-75 Pro Cores that operate at up to 2.2 GH. The OPPO F19 Pro is endorsed by none other than celebrity ambassador Umaria Sinhawamsa.

Derana Dream Star Season 10 commenced on 10th April & will be telecast on every Saturday & Sunday from 7.30pm onwards.

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